Marketing Intelligence Products
Sooth Core FACTs
Fast. Actionable. Cost-effective. Timely.
Sooth Core FACTs (Fast, Actionable, Cost-Effective, Timely) give your brand a blueprint for success. It provides a nuanced, detailed dossier containing the critical information you need to drive informed strategic, creative, media, promotional, and competitive decisions. In about 30 days, you’ll know more than you’ve ever known about acquiring, retaining, growing, and leveraging your customers for advocacy.
- Precision Profile
- Emotional Blueprint
- Affinity Map
- Behavioral Analysis
- Consensus Map
- Cheat Sheet
- MediaLine and Media Mosaic
- Precision Channel Analyses
Soothpanel
Utilizing our extensive access to consumer behaviors and trends, we will custom-build a real-time panel to promptly address all your time-sensitive marketing inquiries with a 95% confidence level. Soothpanel offers insights on offers, visuals, copy, strategic alliances, brand influencers, and more. Think of it as having a focus group of 100,000 individuals at your disposal, at a fraction of the cost.
Soothtracker
Our solution for competitive brand tracking and opportunity analysis, Soothtracker provides up-to-date, accurate penetration and affinity data for your brand and competitors at both national and local levels. When used in combination with Sooth Core FACTs, your brand will be well-prepared to respond to and take advantage of opportunities in real-time. Get up and running in just two weeks at a fraction of the cost of traditional research.
Soothswitch
Sooth Core FACTs specifically focused on precise messaging, media, promotion, and other strategic and tactical shifts required to convert competitive customers and grow market share — now.