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Sep 30, 2024
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Podcasts

What Shape are His Pillows?

Ian Baer returns to The Bean Cast to discuss the latest in brand strategy

Ian and Bean Cast host, Bob Knorpp discuss the latest developments in the Google case, CNN's paywalls, excessive gambling advertisements, and media ownership laws.

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Sep 9, 2024
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Unlocking the Emotional Drivers of Human Decisions to Create Powerful Stories and Experience

Ian Baer, founder of Sooth, leverages over 30 years of marketing experience and heads brand storytelling

Jul 23, 2024
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How is Your Emotional Understanding?

Ian Baer joins the Rethink Marketing Podcast to explore how brands can balance data with emotional relatability, highlighting the evolving role of AI in building customer loyalty